Protecting Football Clubs, Brands & Fans

#KeepYourKitLegit

Football culture deserves authenticity. The #KeepYourKitLegit initiative protects clubs, brands, and supporters from counterfeit shirts worldwide through technology, strategic partnerships, and fan education.

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KitLegit revenue protection visual for partner clubs

Revenue Protection

Recapture merchandise revenue lost to counterfeiters.

KitLegit fan support and engagement campaign visual

Fan Support & Engagement

Help supporters buy authentic with confidence.

KitLegit education and awareness visual showing fan guidance

Education & Awareness

Show fans how to spot a fake before they buy.

KitLegit brand integrity visual for partner clubs

Brand Integrity

Take a visible public stand against counterfeits.

Our current collaborations

We work with top clubs across the globe.

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Protecting fans, clubs, and football's future

Strengthening clubs and empowering supporters through authenticity, education, and action.

Fan Protection

Help fans steer clear of counterfeits and support those who have been scammed.

Education & Awareness

Give supporters the tools to spot fakes and make informed buying decisions through plain-language guides.

Revenue Security

Recovering revenue lost to counterfeits means more income reinvested into youth, community, and the club itself.

Brand Integrity

Protect the pride and history behind your badge by ensuring only genuine merchandise reaches the fans wearing it.

Community Engagement

Run informative club initiatives that strengthen the trust between supporters and the club.

Fraud Reporting & Support

Fast, club-backed channels for reporting counterfeit listings and resolving fraud issues when they happen.

Work with us

Open to new collaborations with brands and clubs across the globe. Get in touch to talk.

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KitLegit Ltd. is an independent authentication service and is not affiliated with, endorsed by, or sponsored by any of the brands displayed on this website. All trademarks are the property of their respective owners.